Phan Huynh Kim Oanh
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diginexLUMEN, developed by Diginex, is a next-generation SaaS platform for continuous human rights and supply chain due diligence. It maps multi-tier supply chains, collects verified supplier data and worker voice feedback, and uses algorithmic risk scoring to provide real-time remediation insights. Unlike traditional annual audits, diginexLUMEN enables ongoing monitoring and action, helping global brands like Coca-Cola and Reckitt meet ESG and regulatory standards while protecting vulnerable workers. As the Lead Product Designer, I led the end-to-end design of the platform from 0 to 1, creating an intuitive system that supports responsible business conduct at scale.
Prioritize ethical clarity even in the most ambiguous folds, and never underestimate the power of transforming complexity into simple design.
Through the process of designing diginexLUMEN at Diginex, I developed several standout features, such as Risk Mapping for supply chains and Triangle Analysis, which detects discrepancies between reports from workers, employers, and recruiters. In particular, this human-centered, ethics-driven design has enabled the protection of vulnerable workers through an anonymous reporting mechanism. The solution has been adopted by multinational corporations and directly identified unfair labor practices, enabling remediation for over 11,000 workers within just three months of launch. Since then, it has impacted tens of thousands of people globally, established a scalable model for supply chain transparency, and contributed to diginexLUMEN being nominated for the Stop Slavery Award in both 2021 and 2022.
Designing a product that addresses sensitive issues such as sweatshops requires balancing corporate goals with worker protection—often leading to ethical, technical, and conflicting interest tensions. I overcame this by developing an approach grounded in comprehensive human-computer interaction methods and incorporating insights from both experts and workers. Additionally, as a relatively young Lead Designer, I had to quickly gain in-depth knowledge of the field and build trust with executives and team members. Through open communication, analytical thinking, and effective delegation, I optimized the workflow among three designers, four project managers, and 17 developers—ensuring a consistent product design while maintaining strong social impact.